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Marketing systems

Marketing systems whose numbers you can base decisions on.

We connect CRM, tracking, automation and reporting into a system that is both traceable and effective. Set up, documented and handed over so that your team can work with it directly.

Our approach / Marketing systems

How scattered data becomes a reliable basis for decisions.

  1. Capture

    We record systems, data sources and workflows: Which numbers are reported separately? Where do leads get lost? Which processes hang on individuals?

  2. Model

    We define conversion logic, lead routing and the reporting chain before a tool is set up or an automation is built.

  3. Set up

    We set up GA4, CRM, automations and dashboard on a foundation you can follow. Standard systems come first, not unnecessary custom builds.

  4. Hand over

    We document the setup and train your team. After that your people can operate, check and keep using the systems.

From our work

AI segmentation

Scattered data becomes a segmentation with which sales and marketing see the same audiences.

The analysis creates a shared basis for brand, content and sales.

AI segmentation – study

AI segmentation: data basis for audiences, content and sales

Who this is for

  • Sales and marketing report different numbers and so draw different conclusions.
  • Leads arrive, but nobody knows reliably who owns them and what happens to them.
  • Recurring tasks hang on one inbox or on a single person.
  • HubSpot or GA4 is in place, but is not used consistently.

What you get

  • Tracking concept and GA4 setup with clean conversion logic
  • CRM build or clean-up, with a HubSpot focus
  • Lead routing and automations
  • Reporting dashboard with the metrics that carry decisions
  • Documentation and training for your team

More cases

FAQ

Frequently asked questions

Next step

Reliable numbers do not start in the dashboard. They start in the system behind it.

Let’s check where data runs separately, leads get lost, or your team repeats unnecessary work.