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SUCCESS STORY

Dig­i­tal
acces­si­bil­i­ty

Making web­sites acces­si­ble to all and improv­ing their expe­ri­ence.

Picture with 5 Icons from the website of Bayerische Polizei

Chal­lenge

In an increas­ing­ly dig­i­tal world, access to online con­tent has become essen­tial for every­one. How­ev­er, people with dis­abil­i­ties often face bar­ri­ers that limit access to impor­tant information and ser­vices. These bar­ri­ers include many obsta­cles, from poorly leg­i­ble text and inap­pro­pri­ate con­trasts to inac­ces­si­ble nav­i­ga­tion ele­ments and con­tent.

‘For us, people are at the centre of every project. Espe­cial­ly when it comes to recruit­ing. Acces­si­bil­i­ty was there­fore a key require­ment for the imple­men­ta­tion of the Bavar­i­an police careers web­site from minute one and one of our top pri­or­i­ties right up to the end.’

Max Kratzer

Head of Dig­i­tal

The Bar­ri­er-Free Acces­si­bil­i­ty Rein­force­ment Act (BFSG) oblig­es com­pa­nies and public insti­tu­tions to make dig­i­tal con­tent acces­si­ble to people with dis­abil­i­ties. The law applies to a wide range of appli­ca­tions, includ­ing web­sites, mobile apps and dig­i­tal ser­vices, and requires com­pli­ance with the Web Con­tent Acces­si­bil­i­ty Guide­lines (WCAG) 2.2.

Übersichtsbild des BFSGs

Our defined goals

  • Ful­fil­ment of at least 55 suc­cess cri­te­ria (31 level A + 24 level AA)
  • Imple­men­ta­tion by 28 June 2025 at the latest
  • Ful­fil­ment of the 4 prin­ci­ples: Per­ceiv­abil­i­ty, usabil­i­ty, com­pre­hen­si­bil­i­ty and robust­ness
  • Car­ry­ing out reg­u­lar tests to ensure acces­si­bil­i­ty
  • Train­ing of design­ers and devel­op­ers in the WCAG guide­lines

WCAG 2.2 is based on four fun­da­men­tal prin­ci­ples These prin­ci­ples are sum­marised in 13 guide­lines and 86 suc­cess cri­te­ria, which are cat­e­gorised into com­pli­ance levels A, AA and AAA. In order to fulfil the legal require­ments of the BFSG, at least con­for­mi­ty level AA must be achieved.

Our defined goals

  • Ful­fil­ment of at least 55 suc­cess cri­te­ria (31 level A + 24 level AA)
  • Imple­men­ta­tion by 28 June 2025 at the latest
  • Ful­fil­ment of the 4 prin­ci­ples: Per­ceiv­abil­i­ty, usabil­i­ty, com­pre­hen­si­bil­i­ty and robust­ness
  • Car­ry­ing out reg­u­lar tests to ensure acces­si­bil­i­ty
  • Train­ing of design­ers and devel­op­ers in the WCAG guide­lines

Solu­tion

Successful imple­men­ta­tion of acces­si­ble web­sites requires a com­plete­ly stan­dard­ised approach that takes equal account of tech­ni­cal, design and con­tent aspects. One exam­ple from the IDEENHAUS for a holis­tic imple­men­ta­tion is the careers web­site of the police, which ensures full acces­si­bil­i­ty through tar­get­ed mea­sures.

Bild von der Polizei Webseite mit 3 Auswahlmöglichkeiten: Chancengleichheit, Ausstattung und Verpflegung und Familie, Urlaub und Gesundheit
Listenansicht mit Berufsbildung 2023 der Bayerischen Polizei
Mobile Design der Polizei Webseite
verschieden dargestellte Icons der Polizei Webseite

The web­site has been designed to work opti­mal­ly on dif­fer­ent devices and screen sizes. This ensures that the con­tent is acces­si­ble and oper­a­ble regard­less of the device used.

To ensure that the con­tent is under­stand­able for every­one, the web­site is also avail­able in plain lan­guage. This makes it easier for people with cog­ni­tive impair­ments in par­tic­u­lar to access information and use the web­site.

Die Webseite der Bayerischen Polizei als Tablet- und Mobile Ansicht
Laptop mit Vergleichsbild zur Kontrastanpasssung

We offer users the option of adjust­ing the con­trasts between back­ground and text. This ensures that con­tent is also easy to read for people with visual impair­ments or colour blind­ness.

The web­site also allows users to change the font sizes to suit their needs in order to improve read­abil­i­ty.

Darstellung von verschiedenen Schriftgrößen auf der Polizei Webseite

We have imple­ment­ed a screen reader that gives users the option of having the page con­tent read aloud to them. This pro­vides impor­tant sup­port for people with visual impair­ments or learn­ing dif­fi­cul­ties in par­tic­u­lar.

For hear­ing-impaired users, we have inte­grat­ed videos with sign lan­guage to improve access to mul­ti­me­dia con­tent.

Darstellung der Webseite der Polizei mit implementierten Screenreader und Videos mit Gebärdensprache

Impact

With the bar­ri­er-free imple­men­ta­tion of the web­site for the Bavar­i­an police, we not only met the require­ments and imple­ment­ed them suc­cess­ful­ly. We have also devel­oped a user expe­ri­ence that is ulti­mate­ly sim­pler and more intu­itive for all users. As a result, we log­i­cal­ly increase con­ver­sion rates for appli­ca­tions and can ulti­mate­ly achieve our goal: To inspire enough people to do a ser­vice for soci­ety with the Bavar­i­an Police!

Portrait of Maximilian Kratzer, Head of Digital at IDEENHAUS

Max Kratzer

Con­tact

  • +49 170 92 69 124
Get in touch

What can we do for your brand?

What can we do for your brand?

Portrait of Maximilian Kratzer, Head of Digital at IDEENHAUS

Max Kratzer

Con­tact

Get in touch

Nürnberg

+49 911 47 77 240

München

+49 89 200 05 79 0

Nuremberg

+49 911 47 77 240

Munich

+49 89 200 05 79 0

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